CASE STUDY · CIRCLE GLOBAL

AI Blast.

AI Blast.

One swipe. 50 jobs. Zero friction.

How we turned discovering and applying to 50+ local jobs into a single confident action.

How we turned discovering and applying to 50+ local jobs into a single confident action.

In short: I turned hours of applying one job at a time into a single swipe. 50+ people paid for it at pilot, and 20 got hired where they wanted to work.

In short: I turned hours of applying one job at a time into a single swipe. 50+ people paid for it at pilot, and 20 got hired where they wanted to work.

ROLE

Product Lead

COMPANY

Circle Global (US, AI hiring)

TIMELINE

3 months

FOCUS

AI interaction design, experience flows, visual design

50+

50+

paying users at pilot launch

20

20

users hired in their preferred locations

92%

92%

application success rate per AI Blast run

~10 min

to run a full job search

The problem.

Every application felt like shouting into a void.

Job seekers weren’t failing because they couldn’t find jobs — they were failing because every action felt isolated and invisible.

They searched one platform at a time.
They opened one job at a time.
They re-entered the same details over and over.
Then they waited… with no idea if anyone even saw their application.

Even motivated users dropped off — not from lack of interest, but from lack of momentum.

We weren’t just losing users.
We were losing their belief that effort mattered.

What We Set Out to Build.

Early concept of keeping the design simple

AI Blast was designed to turn job hunting into something that feels:

  • Finite

  • Powerful

  • And emotionally rewarding

The goal wasn’t one-click apply.
The goal was one decisive action that replaced hours of scattered effort.

The Core Idea.

Instead of forcing users to:

  • Browse

  • Filter

  • Open

  • Read

  • Apply

  • Repeat

We created a single AI-driven action that:
- Finds all matching jobs in the user’s area
- Applies on their behalf
- Shows progress in real time

From searching → to sending → to tracking — in one flow.

The 3-Step Mental Model & AI takeover.

Three decisions. One action. Dozens of applications.

Step 1 — Where

Users set a target location and radius.
This instantly limits AI to real, reachable jobs.

Users set a target location and radius.
This instantly limits AI to real, reachable jobs.

Step 2 — What

Users select up to three roles.
This keeps targeting focused without forcing endless filtering.

Users select up to three roles.
This keeps targeting focused without forcing endless filtering.

Step 3 — Go

A single swipe starts the blast.

At this point, the user stops making micro-decisions.
The system takes over.

A single swipe starts the blast.

At this point, the user stops making micro-decisions.
The system takes over.

Entering AI Blast Mode

Once activated, the interface transforms into a live job radar.

Each glowing dot represents:

  • A real open role

  • At a real location

  • That matches the user’s profile

As AI applies, dots pulse, fade, and convert into confirmed submissions.

This wasn’t visual decoration — it was emotional feedback.
Users could finally see effort turning into action.

Once activated, the interface transforms into a live job radar.

Each glowing dot represents:

  • A real open role

  • At a real location

  • That matches the user’s profile

As AI applies, dots pulse, fade, and convert into confirmed submissions.

This wasn’t visual decoration — it was emotional feedback.
Users could finally see effort turning into action.

Real-Time Momentum

Every successful submission increases the count.

This creates:

  • Momentum

  • Closure

  • A sense of accomplishment

Users weren’t wondering “Did anything happen?”
They were watching their reach expand in real time

Every successful submission increases the count.

This creates:

  • Momentum

  • Closure

  • A sense of accomplishment

Users weren’t wondering “Did anything happen?”
They were watching their reach expand in real time

Tracking & Trust

After the blast, users land in Track AI Blast.

Here they can:

  • See every job applied to

  • Open each listing

  • Track responses

  • Withdraw if needed

AI never hid actions.
Everything stayed auditable and reversible — essential for trust

After the blast, users land in Track AI Blast.

Here they can:

  • See every job applied to

  • Open each listing

  • Track responses

  • Withdraw if needed

AI never hid actions.
Everything stayed auditable and reversible — essential for trust

The impact.

Why This Worked

We didn’t just speed up applying.

We fixed the psychology of job search.

We didn’t just speed up applying.

We fixed the psychology of job search.

Before:

  • Endless effort

  • No feedback

  • Emotional exhaustion

After:

  • One clear action

  • Live progress

  • A visible finish line

Why This Became a Premium Feature

AI Blast wasn’t just convenient.
It was transformational.

Users were willing to pay because it:

  • Saved hours

  • Increased reach

  • Reduced anxiety

  • Delivered certainty

This wasn’t automation.
It was agency at scale.

AI Blast wasn’t just convenient.
It was transformational.

Users were willing to pay because it:

  • Saved hours

  • Increased reach

  • Reduced anxiety

  • Delivered certainty

This wasn’t automation.
It was agency at scale.

DESIGN

Design System & Brand Expression.

Alongside interaction design, I was responsible for shaping the visual language and component system to ensure consistency, clarity, and scalability.

Alongside interaction design, I was responsible for shaping the visual language and component system to ensure consistency, clarity, and scalability.

View More.

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My Role & Scope.

Product Lead

Lead Product Designer

3 months

Circle Global

AI interaction design, experience flows, visual design

CONTACT

Let’s Get in Touch

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